Razor Group

What They Buy

• Target: E-commerce brands, particularly Amazon FBA businesses
• Size: €250,000+ EBITDA, 15%+ EBITDA margin minimum
• Focus: High-quality consumer products with strong review scores
• Structure: 100% share or asset acquisition, all cash deals
• Geography: Global reach - North America, UK, Europe, Latin America
• Categories: Kitchen, fitness, beauty, apparel, home & living, health, toys

Acquisition Requirements

Financial Criteria:

• EBITDA: Minimum €250,000 annually
• Margins: At least 15% EBITDA margin
• History: Minimum 18 months operating history
• Bookkeeping: Clean financial statements required

Operational Requirements:

• Trademarks: Registered in all selling geographies
• Product Quality: High ratings and customer reviews
• Complexity: Low operational complexity preferred
• Growth Potential: Strong performance and scaling opportunity

Acquisition Process

1. Initial Contact: Business discussion and growth potential assessment
2. Fair Evaluation: Initial business potential review
3. Deep Analysis: Comprehensive financial and operational analysis
4. Closing & Integration: Transaction completion and 2-3 month transition

Recent Major Acquisitions

• Perch: Major US Amazon aggregator with ~100 brands (March 2024, $1.7B+ valuation)
• Infinite Commerce: Merger creating leading FBA aggregator (2024)
• Stryze Group: European e-commerce aggregator (2023)
• Valoreo: Latin American operations expansion
• Factory14: European market consolidation

Scale & Growth

• Portfolio: 200+ brands across 40,000+ products
• Revenue: $453M net revenue (2022)
• Team: 450+ employees globally
• Locations: 5+ global offices
• Markets: 30+ marketplace and D2C channels in 10+ countries
• Funding: $1B+ raised, including Series D led by Presight Capital
• Valuation: Combined entity valued at $1.7B+ (2024)

What Makes Them Different

Technology & Data:

• Proprietary technology stack for scaling brands
• Data-driven customer acquisition approach
• Advanced analytics for performance optimization

Global Scale:

• “Undisputable #1 player” in e-commerce aggregation globally
• Multi-region presence (North America, Europe, Latin America)
• Consolidation strategy creating market-leading position

Fast & Fair Process:

• “Fast, fair, forward-thinking” acquisition approach
• 2-3 month transition timeline
• Confidentiality through NDAs

Investment Philosophy

• Mission: “Dedicated to bringing the best products to everyone’s lives”
• Approach: Unlock brands’ full potential through strategic acquisition
• Focus: Help entrepreneurs maximize brand value and move to next projects
• Strategy: Aggressive consolidation in FBA aggregator space

Benefits for Founders

Strategic Exit:

• Clean exit for entrepreneurs ready for next project
• 100% acquisition providing complete liquidity
• Fast process with experienced team

Brand Growth:

• Access to proprietary scaling technology
• Data-driven customer acquisition capabilities
• Global marketplace and D2C channel access
• Professional operations and logistics support

Market Position:

• Join portfolio of 200+ successful brands
• Benefit from scale economies and best practices
• Access to $1B+ funding backing for growth initiatives