About Polychrome

Polychrome is an investment firm focused on acquiring majority equity positions in early-stage B2B SaaS businesses and unlocking growth through operational expertise.

Investment Focus

• Enterprise Value: $1M - $5M range
• Target: Early-stage B2B SaaS businesses
• Specialization: Developer tools and open source platforms
• Approach: Majority equity positions with operational expertise

Deal Structure

Polychrome offers flexible acquisition structures:

• Joint ventures (50-50 split)
• 100% ownership acquisitions
• Milestone-based equity arrangements
• Example: Initially offered Flagsmith 25% equity for cash investment, then additional 25% after milestone achievement

Portfolio Companies

With 8 investments completed, Polychrome’s current portfolio includes:

• Flagsmith: Feature flagging and remote config platform
• Browserlist: Web automation and testing solutions
• Checkbox: Survey and form building software
• Terrateam: Infrastructure automation tools
• Shepherd Pro: Development and deployment tools
• Marker.io: Visual feedback and bug reporting

Investment Philosophy

Polychrome’s approach emphasizes:

• 12-18 months hands-on operational period after acquisition
• Unlocking growth through operational expertise
• Focus on developer tools and open source platforms
• Majority equity positions for control and influence

Geographic Focus

Operating across Europe and North America, Polychrome targets B2B SaaS companies that can benefit from their operational expertise and growth strategies.